Strava 4080: 2018
4080 Challenge is lululemon’s annual run challenge (Run 40km or 80km in two weeks to earn a badge and a surprise gift!) in partnership with Strava to kickstart the new year.

I developed the look and feel and executed digital assets for the 2018 digital campaign.

Credit Photo: Miles Clark
Copy: Kate Gustafson

Creative Concept, Visual Identity, Design Execution