Brand Seasonal 2022
Creative direction and execution for Strava’s seasonal shoot in São Paulo, rooted in group activities across four disciplines.

Credit Production: Picture Farm / Two Palms Productions
Creative Direction: Jane Koo
Photography: Lucas Garrido
Second Shooter: Alma Debenath
Tech: Colin Hoefle
DP: Dariely Belke
Styling: Luise Federmann, Jane Koo
HMU: Carlos Rosa

Creative Concept, Photography Direction, Brand Expression