Run: Fall 2019
Concepting, art direction and asset design to showcase lululemon’s fall 2019 run range focusing on outdoor group run.

Credit Art Direction: Jane Koo/Ruth Holland
Photo: Jeremy Lee
Film: Evan Bourque
Styling: Courtney Cho/Elim Chu
HMU: Becca Randle/Hyesoo Shin

Creative Concept, Photography Direction, Design Execution
Wunder Under
Concepting, art direction and asset design for Wunder Under Tight, one of lululemon’s most iconic products with an extensive product range.

Credit Photo: Thompson Chan
Film: Evan Bourque
Styling: Erin Johnson
HMU: Maxine Munson/Nobasura

Creative Concept, Photography Direction, Design Execution