Strava: Year In Sport 2022
Started as an annual report for Strava's collective data, Year In Sport has evolved into one of the most anticipated brand experiences for Strava users.

I led the look and feel of the personalized product experience rooted in the theme of celebrating the uniqueness and togetherness of the user generated data, with the Denmark-based studio, Hello Monday as the motion execution partner. 

Creative Concept, Art Direction, Design Execution, Brand Expression in Product